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Utilization of logo type

HWASEUNG

Basic form of logo type, grid system

Along with symbol mark, the logo type of HWASEUNG, as a basic element constituting a essence of CI of "Hwaseung Group", was specially designed to indicate official title of "Hwaseung Group". The logo type must not be altered at discretion at any time because it is a specially designed handwriting by taking account of coordination with symbol mark.
In principle, any reproduction of logo type must be in a way of making a copy of document of manual CD and reducing and increasing that copy after then. If this is not available such as using large billboard plate, the logo type must be accurately reproduced by using a grid system suggested

Utilization of colors

HWASEUNG

Rules of Prohibited Applications

  • Any color other than designated ones must not be used.
  • The logo type must not be expressed by outlines.
  • The logo type must not be used on complicated graphic elements.
  • The logo type must not be used in different handwriting.
  • Designated logo type must not be altered
  • The definition of logo type must not be reduced due to low brightness contrast
  • Any two-tone color must not be used for backgrounds.
  • The logo type must not be used into complicating photos.
  • The symbol mark or logo type must not be used in sentences.